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The 4 V’s of building a successful brand

There are 4 components of building a successful brand and the visuals are only one of them.

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Grab our Brand Evaluation Workbook and get a taste of what it's like to work with us.

You’ll walk away with so many new insights and understand why our clients love working with us! Our monthly newsletter will also keep you up to date on all things Grace Built Co.
Common branding mistakes

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5 common branding mistakes for small business owners to avoid

Getting paid by your first client may be what makes your status as a business owner feel real, but setting up your brand is what makes your business feel complete.

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Is AI-generated content bad for your SEO efforts?

“Why should I be bothered to read something you couldn’t be bothered to write?”

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5-Part series

The Breakdown: SEO For Beginners

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5 questions to ask yourself for a brand refresh

Rebrands are expensive and, while sometimes absolutely necessary, they can have devastating effects if they aren’t relevant.

questions to ask before a brand refresh
branding moodboard design

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Where to start if you’ve ever asked, “How do I build my brand?”

I know it can be really scary in the beginning, so I hope this article helps you take the leap with a little more confidence.

SEO blog post

Local SEO 101: Why it’s important and how to leverage it for your small business

There are a whole lot of people near your business searching for services and products that match yours.

grace built co design studio

Accessibility, Conversion, CTAs, and More

Web Design Basics For Beginners

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10 strategies for high-converting websites you need to know

7 quick wins and 3 more expansive strategies for high-converting websites.

high-converting wordpress website design and development

6-Part series

A Deep Dive Into Brand Archetypes

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How to choose brand values for your small business

This one question on my branding worksheet stumps most business owners: What are your brand values?

4-Part series

The In's + Out's of Creating A Brand

sEO blog post

What you need to know about the benefits of SEO for your small business

Capturing attention the moment someone is actively searching for your service/product is one of the many benefits of SEO for small businesses that you can use to amplify growth.

homepage design in northern Minnesota
is-AI-content-bad-for-SEO

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30 new ideas to market your small business in 2024

Rather than get demoralized and start panicking because what worked then doesn’t anymore – let’s think strategically and start experimenting to find what works now.

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Your brand’s visual identity can (and should) help you attract the right audience

Have you ever stopped to consider whether your brand’s visual identity is pulling its weight when it comes to attracting the right audience?

Courtney brand and web designer
There are a lot of confusing terms when it comes to building your business, so what do we mean by branding? Hint: it’s about much more than logos and colors.

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What do we mean by “branding,” anyway?

A great brand will differentiate you, build long-term relationships with your customers or clients, and promote devoted loyalty to your products or services.

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Where to invest time + money to grow your business

Whatever stage you’re at, there are advantages to knowing when and where to invest your extra time. And identify when the balance changes and you’re ready to invest your money.

sub-mark logo design

KIND WORDS FROM a past client

"We felt like partners in the project from the very beginning. 
I would work again with them in an instant!”

wordpress website design and development

website conversions

The 5 most important things for a website to do

61% of people say they will leave your website within 5 seconds if they don’t immediately find what they’re looking for.

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15 branding questions every small business owner should answer

Because your visual branding is an integral part of your overall brand identity, building a strong foundation is step number one

grace built co local seo